Bupa hearing services growing

Bupa has found Australia's favourite sound as it expands Bupa Hearing in to Queensland and South Australia.

A new report on Australia’s favourite sounds from health and care company Bupa has shown that Australians like the sounds of the great outdoors as much as they enjoy it, with the sound of waves on a beach the highest ranked sound in the country. The outdoor theme continued with rain on a tin roof and birds in the morning rounding out the top three.

Keeping costs down

The findings come as Bupa expands its Hearing operations in to Queensland and South Australia following a successful two-year trial at six clinics in Victoria. Bupa Hearing clinics provide hearing tests from an accredited audiologist and offer hearing aids from a range of manufacturers and levels to ensure people don’t spend any more than they need to.

Bupa Hearing audiologist Simon Davis said that just as everyone has a unique favourite sound, hearing is unique and hearing care should also be unique and tailored to individual needs.

“We know what Australians rank as their favourite sounds and we want to help them hear those sounds, and any other, for as long as possible,” Mr Davis said

“People’s quality of life is really strongly connected to their quality of hearing. The relationships with friends, family and colleagues is the essence of us as people and any decrease in hearing can impact that.

“We wanted to be involved in the care delivery for people’s hearing needs because good hearing is a key to a healthier, happier, longer life. The trial in Victoria showed that this level of service and choice was something customers wanted and we’re now expanding into five clinics in Queensland and four locations in South Australia.

Mr Davis said that the fact Bupa offered devices from a range of manufacturers meant that customers had more choice compared to many outlets and would only be sold what they needed.

“We sell various brands of hearing aid devices and place the needs of the customer first, fitting each device based on what best suits them, regardless of whether they are Bupa members or not.

“Hearing aids can cost anywhere between $1,500 and $11,000 and we think people should only have to spend what they need rather than getting pressured into a particular model or upsold to meet a sales target.

“In addition, at a time when customers are looking for value for money in health insurance, we also offer a genuine 20% discount on all hearing aids for Bupa members,” Mr Davis said.

3AW's Ross & John talk to Bupa's Simon Davis about their favourite sounds

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